An ad for TENNECO
(from The Wall Street Journal – May 28, 1996)
FOR PEOPLE WHO
never fail.
WE LOOK
FOR PEOPLE WHO
never give up.
One thing we demand from our employees is perseverance.
Throughout Tenneco, the objectives we set force people to stretch.
The standard for success is high, and the tolerance for “best efforts” is low.
Which is not to suggest that we expect perfection.
We accept failure as part of life.
But if the first approach to a problem doesn’t work, there has to be a back up. And a back up for that one.
Because at the end of the day, a goal is a goal.
It is that simple.
This no excuses approach to business has meant continuing growth in Tenneco’s earning per share . . .
